Art Director in Los Angeles Creating for DTC Beauty and Wellness Brands.
What do I do?
Designer, Photographer, and Art Director with more than 10 years of design experience, 6 of which working with DTC beauty and wellness brands.
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Creating unforgettable and classic identities to grow into new categories, markets, and audiences.
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Strategize, produce, and art-direct performing and profitable ads.
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Set the art and creative direction across the brand from photography to social to website look and feel.
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With a deep expertise in brand development, product/web design, and digital marketing, I’ve experienced a lot, and know how to get results from good design.
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Product and Lifestyle images that can be used across Marketing initiatives. Coming from a design background, I know from experience how to shoot for DTC brands to use for email marketing, ads, web, etc.
Recommendations
"Melanie is a breath of fresh air to work with! She brings a lot of ideas to the table and propels brainstorms forward to immaculate final results. She has great talent and experience in product packaging design, performance marketing static ads, email design, product photography, and website design. I highly recommend her for anyone looking to up-level their brand and make it competitive in the current environment. Melanie will make your brand shine!"
Charlotte Miley
Executive Creative Director at Metabolic
"Mel is an extremely talented creative. While working with her for around 4 years she was an invaluable member of our creative team. She can brainstorm an idea, shoot and execute, design and finalize a concept. With having a hand in every part of production she stayed mindful of the final context and purpose of the creative. She stays up to date with design and photography trends and executes new ideas while staying within existing brand guidelines. While she has the ability to be a one-person production team, she always worked well within the team. She took constructive feedback with no ego, and pushed other creatives in the team to do their best work. With her versatile skillset and great attitude, Mel would be an amazing addition to any creative team."
Casey Sullivan
Senior Performance Designer at SKINN
"Melanie is an all-around professional for creating high quality, cohesive brand content: whether that be photography, email design, videos, you name it.
She's a pleasure to work with, joyful, positive, with a level of emotional intelligence that is incredibly rare."
Hovhannes Mkhitaryan
VP, E-Commerce at 310 Nutrition