310 Nutrition
Since 2012, 310 Nutrition has become one of the fastest-growing leaders in the health and nutrition industries. Started with only a meal replacement shake but now has expanded its product line up with supplements, teas, and other skus. I was hired in 2018 as a graphic designer but quickly expanded my role to art direction, photography, and videography.
Email Design
Contribution: Art Direction, Graphic Design, Photography
Facebook Ads
Contribution: Art Direction, Photography, Videography, Video editing, Graphic Design
Easy Keto for Busy Mom
The brief was to create an ad for our Keto Kit. Inspired by my sister, who recently started Keto, I came up with the concept of a busy mom who is struggling to figure out her new Keto diet while juggling all her mom duties. As a team, we were able to create some cheeky scenarios and with the dedication of our mom actress (also an employee), we created a really fun ad that showed our Keto Kit as an easy Keto Option.
Videographer/Director: Vincent Pascoe
Art Direction: Mel Lozoya & Casey Sullivan
Editor: Matt Faw
Makeup Artist: Phoebe Dawson
Model/ Actress: Vika Nilsen
Google Ads
Contribution: Graphic Design
Packaging
Photography
Contribution: Photography, Art Direction
